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Nov 3
MultiTasking, Anyone?
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics I was watching one of the Saturday morning news shows -- does anybody remember when Saturday mornings were the venue of Bugs Bunny, Daffy Duck, Mighty Mouse, UnderDog, Rocky&Bullwinkle? That's not old fogy talk, it plays into this post's theme -- and there was a segment on how to save yourself from multi-tasking, from being overwhelmed by everything that's "out there".

Many things have happened in the past month that are, to me, the Universe's way of whispering to me, "Time to grow up, Joseph."

I'll start with the question that came to me while watching this segment, "People need help doing this? This segment is on because people can't organize and structure their lives any more?"

This is a theme I've touched on before in the MediaFree and Gridless, Email Bankruptcy and Voluntary Simplification arcs. Those arcs generated much email from readers. I even had a prolonged Saturday morning phone call with a frequent reader on the subject.

It has always been a mystery to me, how much I've done in my life -- heck, how much I get done in a day -- compared to most everyone else I know. Judah Phillips called me a genius, Brad Berens called me a genius in print and in a podcast, students have said it, Semphonic's Paul Legutko makes mention of me being a "big brain" in a recent Bentley College interview, Susan Bratton says it in a recent interview she did with me and I keep hearing it at eMetrics and IMedia Summits, when I talk with people after presentations, interviews, meetings, ...

I don't think people really understand what a genius is.

Or perhaps I don't. I remember, about 20 years ago, taking a job and, during the interview, the CEO of the company commented that I made him feel shallow. I got a job with that company and a co-worker expressed open disbelief at what I'd done in my life by the age of 33. Well, I offered, I hadn't spent much of my childhood sitting in front of a TV, going to movies, things like that. I grew up in a culture that required people to be multi-disciplinary in order to survive. The easiest way to become multi-disciplinary is to make facility a requirement for survival.

Still, the concept plagues me because I don't think of myself as being a genius. If anything, I think of myself as dogged. I don't give up on things too easily.

But this past month's travels...I don't know...

I made a comment during a meeting about a way to increase a company's profitability. It involved some statistical modeling. I was directed to the company's statistician. I suspect, by the way he answered my question, that he thought I didn't understand what I was asking about.

Note the above. He understood what he heard, simply not what I said, and in not understanding what I was saying his decision was that I didn't understand what I was talking about.

Where are my Center for Semantic Excellence fellows when one needs them?

I've encountered the above situation often; someone not understanding what I'm talking about and deciding I don't know what I'm talking about.

So, during a break in the meetings, I sketched out the solution I was talking about. It involved multi-dimensional solid models. Find the informational center of each projection into n-space and link them. The resulting shadow shows absolute max and min behaviors for a best practice solution to increasing profitability.

I don't consider myself a mathematician. Not by a long shot. I showed the solution to a few people. Their advice was to not show it to the company's statistician. I followed their advice. Instead I instructed a few people in how to apply the best practice. Their productivity doubled and in one case tripled.

But I'm not a genius. I know of one uniqueness I have; I've always been able to see things in many, many dimensions. I remember the first time someone talked about time as the fourth dimension and that we couldn't understand it and my being completely confused. What do you mean, we can't understand it? It's right there. Project a line into space, go ninety degrees from it, lather-rinse-repeat.

I was shocked to discover other people could only see in three dimensions. I think and am not sure this has to do with my eyesight, or lack thereof, during my childhood. I couldn't see until I was about five years old. I think and am not sure that people who lead an auditory life naturally think in many dimensions because, auditory information propagating slower than visual information, we understand time as a tangible element in our universe. More than that, when you're in a world with echoes and grow up in a family in which everyone gathers around a table and talks at once (oh, how I miss my Grandmother's kitchen table. An extended family some 30-40 strong, all talking at once, every conversation so information rich, so fluid, so dynamic).

Hmm...this begins to make sense to me now that I'm thinking of it. Voice, distance, time, inflection, tone, modulation, familiarity, language, pacing, breath, ... No wonder I naturally think multi-dimensionally. I remember, when I was teaching, amazing my students at being able to isolate single conversations in busy restaurants several tables away. Just think of yourself in the middle of a bunch of musical instruments, I told them. Each voice is a separate instrument. You can focus on the harp and exclude the violins, exclude the harp and focus on the piano, exclude the fiddles and focus on the guitar, right?

No, they couldn't. To them orchestrations were orchestrations. Even Susan, beloved wife, is amazed that I will listen to a single piece of music over and over and over again. "What are you doing?" she'll ask. "I'm listening to the bass this time."

So am I a genius? Like so much else in my life, I'll let others decide. Besides, if I was truly a genius, I'd figure out a way to get all the information inside me out to others. That's my greatest concern, really, that I won't have enough time to share everything I've learned with others. Some big things, some small things.

For example, you want to know how to love deeply, limitlessly? Easy, accept that you might not be loved in return. Once you're good with that, your ability to love will be endless because you stop being subject to the pressure of the ocean and simply rise to the surface, the love in your lungs expanding as you rise. You never run out of air. Drop your tanks, they're not doing you any good, really, they're just fooling you into thinking your safe with the weight of all that humanity on top of you.

Doesn't make much sense. Ah, well, see now, if you were a genius...

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5 Comments/Trackbacks




Most geniuses in history faced disbelief, misconception and were often viewed as weirdos if not simply impaired of a couple of brain cells :)

As you say, "genius" is viewed from the outside, from the people who look at you. In those people eyes (including mine!), you are a genius.

As Randy Pausch recently said, "the brick walls are there for a reason: they let us prove how badly we want things", I would add it also demonstrate how imaginative we are at solving problems.

Aww...shucks. I'm blushing, you know...

Hi Joseph,

You might find this dictionary definition of "genius" comforting and thought-provoking:
http://www.m-w.com/dictionary/genius

Like "lunatic," the word "genius" is subjective rather than objective; it is an index of the great distance a person's core stance with regard to life is from that of the bulk of the people with whom that lunatic/genius comes into semi-regular contact. The preceding was a syntactically ugly sentence, I'm afraid, but perhaps accurate. Lunatics get locked up. Geniuses get paid lots of money, but usually only if they have some non-genius around to mind the books.

Sure, Einstein's brain had enlarged bits and most people who are called "genius" by others have high IQs, but -- and here my early modern roots may be showing -- pay attention to the Latin root of the word, "gignere" or "to beget" and also to the "tutelary spirit" association with the word.

Among other things, one is a genius if one is able a) to give people cognitive tools that they can then pick up and use for themselves, b) have those tools seem retroactively self-evident but c) still manage to claim the introduction of those tools as one's own idea. Englightenment + empowerment + credit for those two items = genius.

As a man, you value enlightenment and empowerment, and while you are uncomfortable with some forms of scrutiny you also enjoy being helpful to people.

So you can probably afford to lighten up on this one, if you'll forgive another Einstein reference.

Brad, why are you posting to my blog when you're suppose to be Ad:Teching?
Thanks for your comment. I think it comes down to I know my limitations. And as always, I appreciate your thoughts. - Joseph

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