« Jeff Chester, Founder and Exec Director, Center for Digital Democracy, on Democratizing Behavioral Targeting | Main | Do You Know How to Persuade, Influence and Convince Your Visitors? (NextStage Evolution's Evolution Technology, Web Analytics, Behavioral Analytics and Marketing Analytics Reports for the BizMediaScience Blog) Again »

Sep27
Controlling Negative Word-of-Mouth by Andy Sernovitz
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics There's an interesting post on Dealing with Detractors: Responding to Negative Word of Mouth in the latest issue of New Communications Review that I found an excellent read.

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The author, Andy Sernovitz, lists six items that allow someone to become proactive and "take back" the conversation when it starts going against them, blogwise.

As I posted to the review, "Hello,
"I appreciated this sage advice. Someday I'll have to learn to write as well.
"Also, your suggestions have great historical precedent. You can find similar suggestions in the Judeo-Christian Old Testament, New Testament, Law Book of Hammurabi, ... , the Iroquois Confederacy, ... "Just so I'm making myself clear, my statement is not a detraction, only a congratulation. I appreciate knowing that the old knowledge gets recycled to the new mediums. Makes the anthropologist in me smile. - Joseph"

Go read it and let me know what you think.

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« Jeff Chester, Founder and Exec Director, Center for Digital Democracy, on Democratizing Behavioral Targeting | Main | Do You Know How to Persuade, Influence and Convince Your Visitors? (NextStage Evolution's Evolution Technology, Web Analytics, Behavioral Analytics and Marketing Analytics Reports for the BizMediaScience Blog) Again »

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