I announced a while back that I've been selected as a Senior Research Fellow and Advisory Board member to the Society for New Communications Research. It's quite an honor and I'm getting a chance to spend time with some very impressive folks. I've also posted about things the SNCR has in the works a few times. This time I'd like to draw attention to the fact that the SNCR has been awarded a research grant from the Institute for Public Relations and Wieck Media. The research study titled “New Media, New Influencers and Implications for the PR Profession,” will explore the impact of Web 2.0 and social media tools on communications and the public relations profession. We need your participation to make this study a success.
Public relations, corporate and marketing communications professionals experienced in the use of social media in their communications initiatives are invited to participate in this research.
Consumers of all media are invited to participate in a complementary survey aimed at consumers of social media
This study is being conducted by a team of SNCR Fellows comprising seasoned PR professionals, journalists and academics, including Joseph Carrabis, John Cass, Paul Gillin, Richard Nacht, Greg Peverill-Conti, and SNCR research assistant Myungshin Shayna Kim. Through surveys and case studies, the research team will investigate how our conceptions of media and influence are evolving, how the role of PR is being redefined and what new skills are needed.The research findings will be shared at the Society for New Communications Research Symposium, which will be held December 5-6 in Boston. The event will be sponsored in part by the Institute for Public Relations and Wieck Media.
Other sponsors include the Boston chapters of the American Marketing Association and Public Relations Society of America, Weber Shandwick and iContact.
Register now and use SNCR100 to save $100. on your registration.
Please contact NextStage for information regarding presentations and trainings on this and other topics.
Upcoming Trainings:
Upcoming Conferences:- DC Emetrics Summit on 14-17 Oct '07
- Society for New Communications Research Annual Research Symposium & Awards Gala on 5-6 Dec 07 in Boston.
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