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Aug 7
Media Free? That's easy...and scary. Know why? (Part 15)
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics We're still working our way back home in the MediaFree and Gridless arc. Focus shifted from what "accessibility" means to "how important is it to be accessible" to attempting godhood to figuring out God's big three -- omnipotence, omnipresence and omniscience -- maybe aren't the big patooties we thought they were..

After all, the first thing god did (supposedly) was create other beings to interact with. It seems the first thing gods want to do is be social.

Going gridless might be a road less traveled but it's one which invites us to turn off the radio/CD/book on tape/mpg player and cellphone/PDA, lower the window and listen to the world rushing by. Think about that; just you and the world, alone with each other (okay, forget about all the other drivers on the road and the possibility that you're in a traffic jam of some kind. And if you are, start paying attention to the people in the other cars as people, as someone like you in the same situation as you. Can you say social network?) Do you know that one of the quickest ways to stop road rage, etc., is to lower your window and apologize, to admit your mistake (assuming it was, of course. Give the other person a chance to lower their window and do the same if they need to own it. Just don't be surprised when they don't). This stops roadrage because you stop being isolated from the other people on the road. You're becoming human. You're connecting...oh, dare I write it...You're establishing community. Right there on the road!

(more to follow)

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« AllBusiness.com's Chris Bjorklund Interviews Joseph Carrabis on Color Use in Marketing, Q1: History of Color Marketing, Part 1 | Main | AllBusiness.com's Chris Bjorklund Interviews Joseph Carrabis on Color Use in Marketing, Q1: History of Color Marketing Part 2 »

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