« Media Free? That's easy...and scary. Know why? (Part 10) | Main | Rupert Murdoch buys "The Journal" »

Aug 3
Media Free? That's easy...and scary. Know why? (Part 11)
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics We're coming down the slope and better than half way home in this MediaFree and Gridless arc. We're now in the summary section. Focus is now on what "accessibility" is all about, who should have it and who needs it.

My last post in this arc dealt with the fun of breaking social access rules. We continue from there.

Heads of state, leaders of commerce, they all have gatekeepers. IE, they all have defined how much of the public they'll allow to access them.

(We ask) What does that gain them? What do they lose?

One of our researchers, helping me prepare this thread, noted that it use to be only "important" people had cellphones and were accessible via some grid. Now everyone is. Does this mean everybody's important or that we've downgraded the "you have to be this tall to get on this ride"ness of the grid?

If you're off the grid then someone has to really want to get in touch with you in order to put in the effort.

Ah...Me Time.

If they are willing to put in the effort to get in touch with you then they've thought about the communication they wish to have.

Whoa!

(more to follow)

Please contact NextStage for information regarding presentations and trainings on this and other topics.

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« Media Free? That's easy...and scary. Know why? (Part 10) | Main | Rupert Murdoch buys "The Journal" »

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