
Tex wrote me "It is dated a bit (older than a month), as you can tell, but it discusses using market specific metrics to define how a media product will be received (revenue-wise) by a general populace. Anecdotal factors that relate to a movie's success - starting a movie in Africa creates an immediate disconnect for an American viewer, but deserted islands are powerfully symbolic, as is women in peril, etc. Always like reading these - illustrating more markets for ET that need to be exploited."
Thanks, Tex.
For those who don't know, "ET" is NextStage's proprietary Evolution Technology and is the basis for much of what we do. One of the many things ET is good at is predicting outcomes, as in Prediction Markets, Decision Markets and so on. ET is so good at predicting outcomes that it has determined political races months before election day voting took place and which companies would be top performers in given markets.
I've included some links to free downloads for those with an interest.
Please contact NextStage for information regarding presentations and trainings on this and other topics.
Links for this post:
- Predicting Election Outcomes Via NextStage's TargetTrack
- Working with Prediction Markets via NextStage's Evolution Technology
- XChange on 20-21 Sept 07
- Society for New Communications Research Annual Research Symposium & Awards Gala on 5-6 Dec 07 in Boston.



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