« Journal of New Communications Research V2N1 now available | Main | How Politicians Want You to Think - Governor Romney, Part 2 »

Jul 2
Jim Novo's Response to my Ad Placement IMedia Column
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics I'm very flattered by Jim Novo's commentary on my Where You Should Stick Your Ad and Why IMedia column.

I especially liked "As this article bounced around the Brand-ing world, the reaction was pretty much this: he's probably right, but there's nothing much we can do about it. If you ask me,they're right. But the thing that shocks me is this: not only do you have these folks completely ignoring what happens after the click, but also you have them essentially saying 'we know it sucks but hey, what can we do?' about the screwed up nature of the display impression itself."

I was a little awed by how ad placement works in the current world.

By the way, for all you folks in the branding world who think I'm correct, there is something you can do about it.

NextStage's Ad Placement Tool

Response has been very good so far. I was contacted by the CEO of one company using the tool to let me know they signed on four new contracts the day the article went live. Some of the companies mentioned in the article have also extended their service agreement well beyond their beta period.

Please contact NextStage for information regarding presentations and trainings on this and other topics.

Links for this post:

Upcoming Conferences: Come on by and say hello.

0 Comments/Trackbacks




submit a trackback

TrackBack URL for this entry:

post a comment

Name, Email Address, and URL are not required fields.





Comment Preview

« Journal of New Communications Research V2N1 now available | Main | How Politicians Want You to Think - Governor Romney, Part 2 »

Advertise

sponsored ads



subscribe


Prefer Email?
Subscribe below-

Enter your Email:


Powered by FeedBlitz What's this?

Current News

Support This Blog

My site was nominated for Best Business Blog!

business social media

Use these fast growing business social media sites to promote your business, feature your products, spotlight your business leaders, create links, and drive traffic back to your company site, all for free!

BIZZlogos - Add your logo - free link to your site
BIZZphotos - Add photos of your products and people
BIZZprofiles - Submit your profile and build your online visibility
BIZZspotlight - Spotlight your business with free links
BIZZvideos - Videos about businesses, products and business people.
BIZZbites - "Digg" for Business - Submit your articles and posts

know more media network

View Network Map

Network Feed List (OPML)

Know More Media Network
Feed


we support unitus

PRWeb

Influencer



BizMediaScience is a member of the Know More Media network of business related blogs.

Here are some current headlines from some of our business publications:

ProductivityGoal

CallCenterScript

AdHurl

TheBizofKnowledge

LandingTheDeal

CustomersAreAlways

HealthCareVox

BrainBasedBusiness

TheInsurancePolicy

MarketingBlurb