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Apr26
Nothing New Under the Sun: Where For Art Thou, Max Headroom?
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics I was talking with some friends about Second Life, YouTube, MySpace, This&That (I made that one up...wait...let me check...Ha! Jokes on me. There is a "thisandthat.com"). What we were really talking about was the use of avatars and how they've progressed through the years.

And then I asked, "Does anybody remember a TV show about a virtual reality character? I think his name was 'Mike'? 'Max'?" and somebody said, "Max Headroom" and yes, that was it.

Long before avatars could be had for the asking and when the internet was still a playground for geeks like myself sitting at 300baud modems, there was Max Headroom. "20 Minutes into the Future..." Max.

I didn't watch the show much when it was on but others in the discussion did. It seems Max Headroom did a good job of anticipating much of what's happened on the web. Because I never watched the show I don't have much to comment on about it and I would enjoy learning from readers about the show. Has the world turned out better or worse than Max intended?

Thanks.

I'll be speaking at the San Francisco April '07 Emetrics Summit on Quantifying and Optimizing the Human Side of Online Marketing on May 7, 2007. Come on by and say hello.

 


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