It occurs to me that, if nothing else, readers will get a glimpse of the diversity of things which interest me. More accurately, readers will get a glimpse of things I believe might interest them.
Stephane Hamel writes from Quebec about GPS+Google Maps+Community=MotionBased. To me this was an example of The Village and the technologies which will empower it. The premise is simple; you go for a walk or bike ride, enjoy yourself, upload your trip's path (via GPS) so that others can enjoy it, too.
When I was in 4th grade, I was asked to help move a big desk across the room. When we'd finished moving the desk, I opened the draw to find out what was rolling around. Ms. Dominic, said loudly, "Something wrong with your nose?" and had me return to my seat. Funny thing was we were learning about history's great explorers at the time so the concept of opening doors, drawers, walking over the hill, wading the river, all to find out what was there had meaning to me. (I hope the education system has changed since Ms. Dominic's class).
Today I have a reputation for exploring things and places. As I make my living as a researcher, exploring is something I do without thinking. The gadget described in Stephane Hamel's post is, to me, a joyous thing.
I found another gem in Theresa Quintanilla's QViews blog, Commercials Tied to TV Shows. This was an excellent read about some retailers running in-store commercials promoting TV shows which appeal to the retailers' target demographics. There may be more information about this in later blog posts and from what I read, I agree with Ms. Quintanilla's statement: 'I'm not sure many other companies will run the risk of committing to shows that might lose popularity, but the commitment to customers and their interests and aspirations is admirable, and I hope that catches fire."
Still catching up on my readings.
Please contact NextStage for information regarding presentations and trainings on this and other topics.
I'll be speaking at the San Francisco April '07 Emetrics Summit on Quantifying and Optimizing the Human Side of Online Marketing on May 7, 2007. Come on by and say hello.
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