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Feb12
Responding to FP Images Comment on Gender Based Marketing
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics FP Images entered the following comment on my Why are so many pages male oriented? (finale) post, "Women and men have different aesthetics. If you know you are designing for women/men - what graphics would you use?" and included some links to female and male oriented graphics.

This is an excellent question and something I've covered in several posts under the Gender Based Marketing category and Gender Based Marketing tag. IMedia Connection has also made my presentation, Gender-Based Marketing Discoveries, available as podcast and you can find Gender Marketing Web Design Differences, an article I wrote on the subject a while back, at IMedia, too. Please feel free to use NextStage's Navigation Styles page as a reference for how to design for differences between the genders, as well.

Last item, you can always contact us for trainings, consulting and access to our tools relating to this and other matters of interest.

Oh...I can just feel another blog arc or article coming on... 


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