From this we perfect our Predictive Echo tool, our TargetTrack tool, so on and so forth. In this exercise, we're analysing how well a company (the US Government) has communicated (Presidential speeches) the worth of it's product (confidence in the government and its leaders) over time. Think of it as an analysis of yearly reports to investors (because that's pretty much what it is if you're willing to switch metaphors). It goes like this...
The Method:
- Something happened and there's public records of it.
- The social response or presponse is on public record.
- We use our tool set to measure what we know happened then match the result against what the know the social response or presponse was.
(more to follow)
Please contact NextStage for information regarding presentations and trainings on this and other topics.
Links for this post:
- NextStage's Predictive Echo Tool
- Political posts and pages
- Politics Aren't Horseraces Any More
- Predicting Election Outcomes via NextStage's TargetTrackTM
- Predicting Business Success links:
- TargetTrack links:
- Using NextStage's TargetTrack in Political Campaigns: A NextStage Evolution Research Case Study
(Information in this arc is from Reading Virtual Minds Chapter 4, "Anecdotes of Learning". Text and images copyright Joseph Carrabis and NextStage Evolution 2006-2007)
» President Bush's Speeches as Examples of Anthropologic Communications, Part 2 from BizMediaScience
Examples of Anthropologic Messaging in Political Speeches, Part 2 [Read More]
Tracked on: February 20, 2007 8:14 AM | Permalink to Trackback