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Jan23
Reader Comments
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics Hello. Some of my regular readers emailed me and flattered me greatly. They noticed I wasn't blogging as much as usual. Was everything alright?
To anyone else wondering, yes, everything's fine. I've been busy, NextStage is starting the new year far busier than I (and the rest of us, for that matter) anticipated.

I am very flattered by the concern. It is, to me, an example of The Village once again. That readers feel free enough to contact me with a concern means a society (granted, a small one) has formed around this blog. Wow. I mean, really, Wow!.

 

 

One comment I recently received did give me a chuckle. As often happens, a similar theme will come into my life from many directions at once. I take such things as a clue to pay attention. In this case, I was talking with a regular reader who offered that my lack of training as a marketer -- specifically my lack on education in the interactive sector of the web market -- gives an interesting cachet of credibility.

Like Paul Simon's Kodachrome, I guess my lack of education hasn't hurt me none. The reader offered that my credibility comes from being the outsider. He liked my perspective because I'm not carrying the preconceptions of others in the field. A few days later I was talking with a client who expressed the same thing to me. I make the team at her agency think because I say things differently than they do. It reminded me of an evaluation we received after one of our trainings:
"...you end all of a sudden with a clear understanding of something you didn't even know existed before you started. And it turns out to be something that's important to you! Amazing."

I'm learning that blogs can and often are vectors of personality, making each blog unique to and uniquely the online voice of the blogger. Thanks for listening.

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