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Jan16
Making Good on Past Promises - Music Use on the Web
NextStage: Predictive Intelligence, Persuasion Engineering, Interactive Analytics and Behavioral Metrics Way back on 28 Nov 06 I wrote Music Use on the Web. In that post I mentioned that I would be following up the arc posting in this blog with an IMediaConnection column, and I did. That column is Using Sound and Music on Websites.

That column adds some more thoughts to the arc presented here by discussing that a visitor's impression (no, not the metric, I mean impression as in "this is what they took away from the exchange" ala "noisy data") is based on everything, not just one thing, determining if visitors are Towards or AwayFrom and a sociocultural usage breakdown.

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Please contact NextStage for information regarding presentations and trainings on this and other topics.

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