Eric Mattson continues to publish good and provocative content (my opinion, of course), this time at Teaching The Long Tail. Eric writes about a UW School of Communications seminar course about The Long Tail for the Master of Communication In Digital Media program.
He lists some books which would be good candidates for the course (take a peek, it's a decent list). I would love to see a syllabus for the course. I'm hoping that Eric will make podcasts of class available on his Marketing Monger site, or perhaps vlog it.
Eric is looking for suggestions for books and maybe even guest speakers for the course. As I wrote in the title to this post, he's making me think again.
Good content from Eric, as usual.
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