Another column I'll be writing for IMediaConnection goes back to some previous writings on catching people's eye online and directing it where you want on a webpage. This time I'm providing a heads up that I'll be writing about the latest research findings which indicate that an individual's decision about something is greatly influenced by what part of that thing draws their attention first.
My previous writings on this topic include
- Pavlov's Eyes: Get Users to Respond
- Shared Traits of Great Web Design
- Can Customers See Your Information?
- Directing Your Customer's Gaze
- Usability Studies 101: Follow the Eye
- Usability Studies 101: The Hungry Peasant
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